Grupo Papas & Beer

Paid Media Specialist

Grupo Papas & Beer

Ensenada, Baja California

Abril 18 2024



Actividad principal

Entretenimiento, conciertos, eventos masivos

Número de empleados


Sitio Web corporativo

Datos de sucursal

Octava 237 Zona Centro Ensenada, Baja California

Descripción y detalle de las actividades

At La Familia, we bring people together through the power of travel, music and culture. This has led us to become a large scale music event producer of festivals, concerts, and events. We are looking for Paid Media Specialists to help manage and implement all digital, OOH, radio and any other paid promotion for the brand(s). Our family of brands consist of Papas&Beer Rosarito, Papas&Beer Ensenada, Baja Beach Fest, Sueños Festival, Cerveza Papas, Baja Stays, and La Familia. Your work will mainly consist of strategizing, launching, optimizing paid media campaigns. Your role will also require you to manage budgets & spend, as well as provide reporting on KPIs and ROAS.

Experiencia y requisitos

Work closely with the Paid Media Manager & Marketing Manager for the execution of all digital, OOH, radio and any other paid promotion for the brand(s). Responsibilities ● Manage all Paid Media Campaigns ● Create Paid Media Plans (creative, copy, landing page, etc) ● Propose Budget Allocation ● Report on KPIs and ROAS ● Daily Optimization of Paid Campaigns ● Gather feedback/insights and report to Marketing team Skills ● Great marketing & brand principles ● Knowledgeable in digital advertising, OOH, and traditional media ● Proficient in Adobe Creative Cloud ● Proficient in Meta, AdWords, TikTok Ads ● Strong Communication & Copywriting ● Organized & detailed ● Analytical & creative ● Problem solver & an innovative thinker

Número de vacantes 1

Área Mercadotecnia/Publicidad/Comunicación/RRPP

Contrato Permanente

Modalidad Presencial

Turno Diurno

Jornada Tiempo Completo

Horario Monday to Friday (Occasional Weekend availability)

Estudios Carrera Profesional

Sexo Indistinto

Disponibilidad p. viajar No